Brand Manual
A document that protects your brand's consistency. Clear usage rules so anyone can apply the identity without mistakes.
01 · What's included
Everything you get
when you hire me.
- Correct logotype usage, permitted versions
- Clear space, minimum sizes
- Incorrect uses documented with examples
- Color palette with HEX, RGB, CMYK codes
- Type system with hierarchies, weights
- Applications on real pieces
- Tone of voice, communication principles
- Interactive PDF with a clickable table of contents
02 · Process
From brief to delivery
in 4 clear steps.
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01
Audit
I review the brand's existing assets, spot the gaps.
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02
Structure
I define the manual's chapters, scope, level of detail.
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03
Layout
I lay out the document with clear visual examples.
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04
Delivery
Final navigable PDF, source files if required.
03 · Examples
Work I've
done before.
An identity that doesn't get distorted
The manual sets uses, sizes and colors. Any supplier understands it without explanations.
Message Daniel · USD 130